
Fear Free or Marketing Gimmick?
[Fear Free] is a teaching method geared towards the animal's emotional well being in order to facilitate cooperation in getting the service done. ….The professional must be able to properly assess the animal and the animal's capabilities at the time of service to determine how far to go in terms of the service.

The Non-Trad Groomer
What is the non-traditional groomer? Someone who competes? Someone who does creative coloring or coat carving? Someone who puts the thoughts and feelings of the pet first before a perfectly finished look? Read more to find out the new additions to the grooming world and how it can benefit your pet!